Marketing Manager

Marketing Manager

Karo Pharma

On behalf of our client, Karo Pharma, we are searching for a Marketing Manager, Denmark.

Karo Pharma is focusing on commercialisation of branded medicines and consumer health products with the ambition to become a Northern European leader in the sector. Karo Pharma aims to improve health and well-being for patients and consumers by making their high quality, differentiated, branded medicines and healthcare products accessible and available. ​​​​​​​The guiding principle for the company is to offer customers and consumers smart choices for everyday healthcare.

Karo Pharma has, during the last years, acquired several product portfolios, companies and opened offices in several markets.

Powered by an entrepreneurial mindset

It takes a certain kind of culture to achieve the aims of Karo Pharma. ​​​​​​​For that reason, they aim to onboard people who are comfortable with change and look for ways to do things differently. It is encouraged to think and act beyond the established ways, uncovering opportunities and addressing challenges that support their purpose of offering smart choices for everyday health. You must identify yourself with the four core values of Karo as these values define who Karo is and guide the way Karo does business.


We dare to explore and challenge industry conventions. And we always go for the smart choice. If there’s a better way of doing things, we’ll find it.


Progress is in our DNA. For us, ‘go’ means ‘all in’ – but never at the expense of integrity. We achieve our goals through trust and strong execution.


Working together across functions and borders, we connect with our colleagues, partners and end users to define the best way forward.


Care is at the heart of everything we do. We care about people’s health and well-being. And we care about and the world around us.

​​​​​​Senior role with a commercial and digital focus

As Marketing Manager, Denmark, you will be the local marketing lead for a broad range of brands in Denmark, where you will set the strategy and together with the rest of the Danish team, drive the execution of this.

You will use your extensive marketing knowledge and execution skills to drive your brands via best-in-class ATL and BTL execution.

  • You will lead the creation of the local brand growth models, in-line with the new Karo brand growth approach, executing the right tactics which are required to win sales & market shares.
  • You will develop and adopt winning digital-first communications plan, covering always-on and campaign needs.
  • You will develop and / or adopt local launch pipelines, in line with the required rate and pace to win in the market. Including new products, line extensions, upgrades, and price/pack/channel solutions to maximise physical availability.

Strategic and operational role requires a flexible and pragmatic personality

We expect you to have a relevant academic degree and you have experience from working with Consumer Healthcare brands. You might have had a role as Marketing Manager, Senior Brand Manager, Business Manager or similar. You have a strategic and analytical mindset that brings clarity, and you are not afraid of operational tasks that allow you to transform strategy to results.

Are you ambitious, have an entrepreneur mindset and do you want to be a part of this journey?

We are searching for a candidate who wants to be part of a unique journey and to use his or her experience in a broad role where there is potential to think outside of the box and thereby develop yourself. If you are ambitious, business minded and motivated by an entrepreneurial role in a fast-growing company, contact us now!

The recruitment process is carried out in collaboration with the consulting company Compass Human Resources Group. If you want to learn more about this position before submitting your application, please do not hesitate to contact Research Consultant Thor Vive at +45 70 20 12 75. Please submit your application and CV as soon as possible, if you are interested. Applications will be processed on an ongoing basis. Please note that all enquiries will be handled with confidentiality and that we will reply to the email address from which you send your CV.

Deadline for application: As soon as possible
Workplace: Copenhagen
Reference: 2207.027
Company: Karo Pharma