{"id":278820,"date":"2025-09-10T09:41:19","date_gmt":"2025-09-10T07:41:19","guid":{"rendered":"https:\/\/www.compasshrg.com\/blog\/four-insights-shaping-esg-recruitment-right-now\/"},"modified":"2025-09-15T13:37:23","modified_gmt":"2025-09-15T11:37:23","slug":"fire-innsikter-som-former-esg-rekruttering-na","status":"publish","type":"post","link":"https:\/\/www.compasshrg.com\/no\/blog\/fire-innsikter-som-former-esg-rekruttering-na\/","title":{"rendered":"Fire innsikter som former b\u00e6rekraft- og ESG-rekruttering akkurat n\u00e5"},"content":{"rendered":"<p>[et_pb_section fb_built=&raquo;1&#8243; admin_label=&raquo;section&raquo; _builder_version=&raquo;4.16&#8243; global_colors_info=&raquo;{}&raquo;][et_pb_row admin_label=&raquo;row&raquo; _builder_version=&raquo;4.16&#8243; background_size=&raquo;initial&raquo; background_position=&raquo;top_left&raquo; background_repeat=&raquo;repeat&raquo; global_colors_info=&raquo;{}&raquo;][et_pb_column type=&raquo;4_4&#8243; _builder_version=&raquo;4.16&#8243; custom_padding=&raquo;|||&raquo; global_colors_info=&raquo;{}&raquo; custom_padding__hover=&raquo;|||&raquo;][et_pb_text admin_label=&raquo;Text&raquo; _builder_version=&raquo;4.27.4&#8243; background_size=&raquo;initial&raquo; background_position=&raquo;top_left&raquo; background_repeat=&raquo;repeat&raquo; hover_enabled=&raquo;0&#8243; global_colors_info=&raquo;{}&raquo; sticky_enabled=&raquo;0&#8243;]<\/p>\n<p><span dir=\"auto\">N\u00e5r vi i dag gir r\u00e5d til bedrifter om rekruttering er ikke lenger <a href=\"https:\/\/www.compasshrg.com\/no\/esg-og-baerekraft\/\">b\u00e6rekraft og ESG (Environmental, Social and Governance)<\/a> sidebemerkninger. De blir sentrale for hvordan organisasjoner oppfattes, ikke bare av lovgivere, men ogs\u00e5 av kandidater, investorer og interessenter.<\/span><\/p>\n<p><span dir=\"auto\">Hos Compass Human Resources Group ser vi hvordan b\u00e6rekraft og ESG p\u00e5virker rekruttering p\u00e5 tvers av leder-, spesialist- og funksjonsroller. For \u00e5 skjerpe perspektivet v\u00e5rt diskuterte partner i Compass Human Resources i Danmark, <a href=\"https:\/\/www.compasshrg.com\/no\/meet-the-team\/patrick-lyon-veirum\/\">Patrick Lyon Veirum<\/a> nylig aktuelle trender med b\u00e6rekraftsekspert <a href=\"https:\/\/www.linkedin.com\/in\/adamroygordon\">Adam Roy Gordon<\/a>. Fra denne dialogen har vi samlet fire innsikter som er viktige for bedrifter som rekrutterer i en b\u00e6rekraftsdrevet verden.<\/span><\/p>\n<h2><span dir=\"auto\">1. Drivere varierer etter region<\/span><\/h2>\n<h3><span dir=\"auto\">Kreftene bak b\u00e6rekraft og ESG ser forskjellige ut i ulike markeder.<\/span><\/h3>\n<ul>\n<li><span dir=\"auto\">I Europa er det regelverket som setter tempoet. Bedrifter m\u00e5 tilpasse seg, noe som skaper sterk ettersp\u00f8rsel etter profiler med ferdigheter innen compliance, rapportering og styring.<\/span><\/li>\n<li><span dir=\"auto\">I USA er investorforventninger, kundepress og markedsdynamikk mer fremtredende drivere. Dette f\u00f8rer ofte til at selskaper fokuserer p\u00e5 p\u00e5virkning, innovasjon og transformasjon.<\/span><\/li>\n<\/ul>\n<p><span dir=\"auto\">For globale selskaper betyr dette at b\u00e6rekraft og ESG ikke er universelle l\u00f8sninger. \u00c5 forst\u00e5 regionale nyanser er viktig for \u00e5 tiltrekke seg de rette talentene og formidle en troverdig historie.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span dir=\"auto\">2. Rollene er mangfoldige<\/span><\/h2>\n<p><span dir=\"auto\">Ikke alle stillinger innen b\u00e6rekraft og ESG ser like ut. Noen fokuserer sterkt p\u00e5 compliance og rapportering, noe som krever analytisk talent med ekspertise innen data, struktur og lovgivning. Andre er utformet for \u00e5 drive endring og appellerer til strategiske, form\u00e5lsdrevne ledere motivert av effekt.<\/span><\/p>\n<p><span dir=\"auto\">Det er avgj\u00f8rende \u00e5 anerkjenne dette skillet. En compliance-profil plassert i en endringsdrivende rolle (eller omvendt) kan skape frustrasjon for b\u00e5de organisasjonen og kandidaten. N\u00f8kkelen er klarhet i \u00e5 definere hva selskapet virkelig trenger.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span dir=\"auto\">3. B\u00e6rekraft blir ikke alltid eksplisitt nevnt<\/span><\/h2>\n<p><span dir=\"auto\">Interessant nok bruker noen av de mest avanserte selskapene p\u00e5 dette omr\u00e5det sjelden ordet \u00abb\u00e6rekraft\u00bb. I stedet beskriver de det som robusthet: \u00e5 bygge tilpasningsdyktige organisasjoner som kan blomstre p\u00e5 lang sikt.<\/span><\/p>\n<p><span dir=\"auto\">For kandidater kan dette gj\u00f8re det mindre \u00e5penbart hvor sentralt b\u00e6rekraft er i forretningsstrategien. Her spiller r\u00e5dgivere og rekrutterere en viktig rolle i \u00e5 oversette og tydeliggj\u00f8re selskapets forpliktelse og s\u00f8rge for at kandidatene ser hele bildet og f\u00e5r kontakt med visjonen.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span dir=\"auto\">4. Forventningene \u00f8ker<\/span><\/h2>\n<p><span dir=\"auto\">Selv i roller uten direkte b\u00e6rekrafts- eller ESG-ansvar sp\u00f8r kandidater i \u00f8kende grad om et selskaps tiln\u00e6rming. Investorer og kunder gj\u00f8r det samme.<\/span><\/p>\n<p><span dir=\"auto\">Organisasjoner som kommuniserer sin b\u00e6rekraftsagenda tydelig og troverdig, f\u00e5r en fordel:<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">i rekruttering, ved \u00e5 appellere til verdidrevne kandidater,<\/span><\/li>\n<li><span dir=\"auto\">i bevaring av ansatte, ved \u00e5 holde ansatte engasjert i et felles oppdrag.<\/span><\/li>\n<\/ul>\n<p><span dir=\"auto\">Taushet, derimot, risikerer \u00e5 bli tolket som passivitet.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span dir=\"auto\">B\u00e6rekraft og ESG former rekruttering p\u00e5 tvers av bransjen<\/span><\/h2>\n<p><span dir=\"auto\">B\u00e6rekraft og ESG er ikke lenger separate spor. De p\u00e5virker hvordan selskaper tiltrekker seg og beholder talenter p\u00e5 tvers av lederstillinger, spesialistroller og funksjonelle roller, ikke bare i eksplisitt b\u00e6rekrafts- eller ESG-fokuserte stillinger.<\/span><\/p>\n<p><span dir=\"auto\">Vi i Compass Human Resources Group hjelper organisasjoner med \u00e5 navigere i denne kompleksiteten: fra \u00e5 forst\u00e5 hvilke talenter som trengs til \u00e5 posisjonere b\u00e6rekraftsforpliktelser p\u00e5 en troverdig m\u00e5te i markedet.<\/span><\/p>\n<p><span dir=\"auto\">Hvis du \u00f8nsker \u00e5 utforske hvordan b\u00e6rekraft og ESG former rekruttering i din bedrift, fortsetter vi gjerne samtalen. Kontakt oss via v\u00e5re <a href=\"https:\/\/www.compasshrg.com\/no\/kontakt\/\">kontaktskjema<\/a> eller <a href=\"tel:+4722007700\">ring oss<\/a> i dag for en uforpliktende samtale om dine rekrutteringsbehov.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>B\u00e6rekraft og ESG er ikke lenger nisjetemaer innen rekruttering. De p\u00e5virker hvordan kandidater, investorer og interessenter ser p\u00e5 virksomheten din, og hvordan du tiltrekker og beholder talenter.<\/p>\n","protected":false},"author":3,"featured_media":278645,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"When we advise companies on recruitment today, sustainability and ESG (Environmental, Social, and Governance) are no longer side notes. They are becoming central to how organisations are perceived \u2014 not just by regulators, but also by candidates, investors, and stakeholders.\r\n\r\nAt Compass Human Resources Group, we see how sustainability and ESG influence recruitment across leadership, specialist, and functional roles. To sharpen our perspective, Partner Patrick Lyon Veirum recently discussed current trends with sustainability expert Adam Roy Gordon. From that dialogue, we have distilled four insights that matter for businesses navigating recruitment in a sustainability-driven world.\r\n\r\n\u00a0\r\n<h2>1. Drivers vary by region<\/h2>\r\nThe forces behind sustainability and ESG adoption look different across markets.\r\n<ul>\r\n \t<li>In Europe, regulatory frameworks are setting the pace. Companies are required to adapt, creating strong demand for profiles skilled in compliance, reporting, and governance.<\/li>\r\n \t<li>In the US, investor expectations, customer pressure, and market dynamics are more prominent drivers. This often leads to companies focusing on impact, innovation, and transformation.<\/li>\r\n<\/ul>\r\nFor global companies, this means sustainability and ESG aren\u2019t one-size-fits-all. Understanding regional nuances is essential to attract the right talent and communicate a credible story.\r\n\r\n\u00a0\r\n<h2>2. Roles are diverse<\/h2>\r\nNot all sustainability and ESG positions look alike. Some are heavily focused on compliance and reporting, requiring analytical talent with expertise in data, structure, and legislation. Others are designed to drive transformation, appealing to strategic, purpose-driven leaders motivated by impact.\r\n\r\nRecognising this distinction is crucial. A compliance profile placed in a change-driving role (or vice versa) can create frustration for both the organisation and the candidate. The key is clarity in defining what the company truly needs.\r\n\r\n\u00a0\r\n<h2>3. Sustainability isn\u2019t always explicitly named<\/h2>\r\nInterestingly, some of the most advanced companies in this space rarely use the word \u201csustainability.\u201d Instead, they frame it as resilience: building adaptable organisations that can thrive long term.\r\n\r\nFor candidates, this can make it less obvious how central sustainability is to the business strategy. Here, advisors and recruiters play an important role in translating and clarifying the company\u2019s commitment \u2014 ensuring candidates see the full picture and connect with the vision.\r\n\r\n\u00a0\r\n<h2>4. Expectations are growing<\/h2>\r\nEven in roles without direct sustainability or ESG responsibility, candidates increasingly ask about a company\u2019s approach. Investors and customers are doing the same.\r\n\r\nOrganisations that communicate their sustainability agenda clearly and credibly gain an advantage:\r\n<ul>\r\n \t<li>in recruitment, by appealing to values-driven candidates,<\/li>\r\n \t<li>and in retention, by keeping employees engaged in a shared mission.<\/li>\r\n<\/ul>\r\nSilence, on the other hand, risks being interpreted as inaction.\r\n\r\n\u00a0\r\n<h2>Sustainability and ESG are shaping recruitment across the board<\/h2>\r\nSustainability and ESG are no longer separate tracks. They influence how companies attract and retain talent \u2014 across leadership, specialist, and functional roles, not only in explicitly sustainability- or ESG-focused positions.\r\n\r\nAt Compass Human Resources Group, we help organisations navigate this complexity: from understanding what talent is needed, to positioning sustainability commitments credibly in the market.\r\n\r\nIf you would like to explore how sustainability and ESG are shaping recruitment in your business, we would be happy to continue the conversation.","_et_gb_content_width":"","om_disable_all_campaigns":false,"inline_featured_image":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[85],"tags":[],"class_list":["post-278820","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-no"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fire innsikter som former b\u00e6rekraft- og ESG-rekruttering akkurat n\u00e5 - Compass HRG<\/title>\n<meta name=\"description\" content=\"B\u00e6rekraft og ESG er ikke lenger nisjetemaer i rekruttering. 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